Peerless Charm is the ethical accessories brand for the socially conscious with a love for fashion. In a world where our tags often read "made in China," we can never be sure the conditions our belongings were created in. Our mission is to make a positive impact through handmade accessories that have been ethically sourced, without sacrificing your unique sense of style.
Our goal is to source our supplies from companies in which fair trade practices are in place. When it comes to fashion, certified fair trade is hard to find, but the ultimate goal. Currently we are adapting practices to insure our products are ethical. Here's what they are:
- Sourcing from developed countries: We are a world economy, so we don't limit our supplies to merely made in the USA, but we are constantly on the hunt for supplies made in countries with fair working wages and labor laws.
- Communicating with suppliers: The biggest mistake we can make is being unaware. At Peerless Charm we communicate with our suppliers to insure that even supplies made in underdeveloped countries are made by companies that are practicing fair labor policies.
- Constantly evolving: Our road is a constant effort. With the launch of the Delightfully Charming, and the retirement of Naturally and Elegantly Charming we are officially 100% ethically sourced. That being the case, we are constantly keeping our eyes and ears open for the best sources to make a positive impact in others lives.
The designer, Lauren Malmquist has always loved fashion and design. She put that love to use, when she began making and selling jewelry in 2008. In 2010, she officially launched Peerless Charm, and has been growing her accessories brand, while she earned her Bachelor’s in Entrepreneurship. Lauren strives to create a positive impact, which is why Peerless Charm made the switch to ethically sourcing in 2012. When Lauren’s not working on her biz, she’s making coffee, playing/snuggling with her dog, or attempting new poses in her favorite yoga class. To get to know Lauren, check out our blog.